Statistics and useful links
French (63%) and Germans (47%) visitors are most likely to be interested in Indigenous tourism experiences. One in three international visitors to Canada is interested about Indigenous tourism experiences (37%).
Destination Canada, 2019 Market Snapshots
SOURCE OF TOURIST ARRIVALS
- 64 % from Québec
- 15% from France
- 9% from other European countries (Belgique, Suisse, Allemagne, Royaume-Uni)
- 8% from other countries including China
INDIGENOUS TOURISM : A RECOGNIZED EXPERIENCE
- Indigenous tourism is recognized as 1 of the 5 leading tourism offers by the Ministry of Tourism and features among the 14 distinctive experiences of the Alliance de l’industrie touristique du Québec
- Priority industry by Destination Canada
- Quebec tourism is a leader in Canada-wide indigenous tourism
- Indigenous tourism offers contributes significantly to the renewal of the provincial tourism offer. Also, it create jobs, businesses and help economic development within indigenous communities.
ABOUT INDIGENOUS TOURISM ECONOMIC DATA
- 4083 jobs created
- 394 000 $ Average Turnover (enterprises)
- 169 M$ Economic Impact
- A signifiant increase in the number of business (2003:103, 2011:154, 2016:223)
And more :
National Aboriginal Tourism Research Project 2015 : Economic Impact of Aboriginal Tourism in Canada
Indigenous Tourism Association of Canada, 2015
Economic Impacts and Insights
Canada’s Indigenous Tourism Sector : Insights and economic impacts
Conference Board of Canada and Indigenous Tourism Association of Canada, 2019
2019 Market Snapshots : Understanding the Opportunity for Indegenous Tourism Business in Canada
Destination Canada and Indigenous Tourism Association of Canada, 2019
Some useful links
Quebec Aboriginal Tourism
Québec Aboriginal Tourism is a sectoral tourism association recognized by Quebec’s ministry of tourism as the province’s official representative of the Indigenous tourism industry. In 2016, QAT celebrated 25 years of dedication in developing and promoting this industry.
QAT was founded in 1991 as the Société Touristique Innu and was afterwards known as Québec Aboriginal Tourism Corporation (QATC) till 2010. QAT’s mission is to support the growth of tourism enterprises by providing services for the ethno-cultural, economic and sustainable development of the eleven Indigenous Nations of Quebec. Our association thus contributes to the strengthening, preservation and promotion of the culture and traditions specific to each of the First Nations and Inuit communities.
Our mission is: “to provide the Indigenous tourism entrepreneurs of Quebec with a representative body that safeguards their interests, supports their development and offers a range of products and services that promote business development, improve business practices and increase their visibility in tourism markets”.
Alliance de l’industrie touristique du Québec
A destination marketing organization bringing together stakeholders from the tourism industry to combine expertise and develop innovative ideas. The unified voice of Quebec tourism, working to increase revenues from the economic sector as well as create and maintain tourism jobs across Quebec.
The official tourism website of the Government of Quebec is full of useful information and the Studies and Statistics section allows you to download many publications related to the tourism and leisure industry.
Destination Canada provides intelligence, tools and resources that help the Canadian tourism industry reach international markets.
Indigenous Tourism Association of Canada
The Indigenous Tourism Association of Canada (ITAC) focuses on creating partnerships between associations, organizations, government departments and industry leaders from across Canada to support the growth of Indigenous tourism in Canada and address the demand for development and marketing of authentic Indigenous experiences.